Operational leadership
Turning vision into disciplined execution and measurable results.
Hello, I am
Daniel Malutan
Author – Professor – Consultant
I help leaders think clearly, communicate precisely and act with courage.
- Clarity builds trust.
- Leadership demands responsibility.
- Communication shapes culture.
About
Creative and passionate
I am a professor, author and consultant, passionate about leadership, negotiation and the architecture of meaning in communication.
For more than 25 years I have held executive leadership roles in international organisations, and in parallel I have been a university lecturer in Business and Negotiation. My work sits at the intersection of strategy, communication and values-based leadership.
I believe words shape reality. In business, in leadership and in life, what you say, and above all how you say it, influences trust, direction and results. This conviction led me to write and speak about strategic communication, negotiation intelligence and responsible leadership.
Beyond academia and consulting, I am actively involved in developing entrepreneurial ecosystems and in mentoring leaders who want to integrate faith, integrity and excellence in business. My mission is to help leaders think clearly, communicate precisely and act with courage.
If you are a leader, an entrepreneur or a decision-maker looking for depth, structure and practical wisdom, I would like us to connect.
Ce și cum spui contează
The Power of Communication
This is not a book about how to speak better. It is a book about how to think more clearly before you speak.
Experience
- 1998 – 2005 Alpahametals, ClujGeneral Manager (CEO)
- 2004 – 2014 CSI Group România, ClujGeneral Manager (CEO)
- 2014 – 2020 PBF Group / Estate Int, ClujGeneral Manager (CEO)
- 2019 – present For Your Team, ClujGeneral Manager (CEO) / Partner
- 2018 – present Babeș-Bolyai University, ClujUniversity lecturer (business negotiation)
- 2023 – present Angello Network, globalInternational integrator leader
Services
Clarity – Structure – Operational leadership
Business negotiation
Structured influence that combines strategy, preparation and tactical empathy.
Strategic communication
Communication is not just the transfer of information; it is the architecture of meaning and direction.
Theory of Change
Turning long-term vision into structured outcomes and real impact.
Expertise and experience
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Communication
Strategic conversations
Freedom in communication
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Negotiation
Negotiations
Support, training and vision
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Communication
Strategic communication
Clarity in narrative
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Theory of Change
Theory of Change
Activities, results, objectives, impact
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Consulting
Operational leadership
Management systems and performance
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Consulting
Long-term consulting
Consulting, mentoring, coaching
The For Your Team ecosystem
My work has several meeting points, each with its own role: programmes for teams, consulting for companies, online learning and the book.
- FYT – For Your Team Indoor and outdoor team building, business consulting and negotiation expertise for teams and organisations. See the programmes
- FYC – For Your Company Business consulting for lasting success: strategy, data analysis, negotiation and domain specialists. See the consulting
- Trainer platform A learning platform for negotiation, communication and operational leadership: courses, simulations and articles. Enter the platform
- Shop The book “The Power of Communication” and other products. Go to the shop
Now on the For You platform
The latest articles and courses, pulled automatically from the learning platform.
Comunicăm mult, dar cât de bine ne înțelegem?
A asculta nu înseamnă doar a auzi cuvintele, ci a înțelege omul din spatele lor.
Cuvintele construiesc punți sau ridică ziduri
Aceleași cuvinte pot construi o punte sau pot ridica un zid, în funcție de atitudinea din spatele lor.
1, 2, 3 – Trei elemente esențiale pentru o negociere de succes
Competențele îți arată CE trebuie să faci. Abilitățile îți arată CUM să faci. Atitudinea determină FELUL în care alegi să faci.
- Course
Negocierea în vânzare Practic
Arta de a construi percepții. Training live de 120 de minute pentru echipa de vânzări Bilka: provocare, fundamente, pregătire, dialog, închidere, simulare și plan de acțiune pe 30…
- Course
Introducere în comunicare
Ascultare, întrebări și feedback pentru conversațiile de zi cu zi.
- Course
Introducere în leadership operațional
Conduci rezultatele zilnice: obiective, procese, ritm de management.
Blog
Thoughts and opinions
Why I wrote the book “Ce și cum spui contează” (The Power of Communication)
I did not write this book because the world needed one more book about communication. I wrote it because I noticed something that troubled me: we all communicate, very few of us build.
Negotiation: the art we practise every day, even when we do not realise it
When we hear the word “negotiation”, we usually think of boardrooms, major contracts, lawyers or business people discussing large sums. In reality, negotiation begins in the morning, in our own minds.
Let’s talk
Thinking about a project? Let’s communicate. Tell me how we can work together, win-win.